Step 1: Spot the Mobile‑First Shift
Australia: By 2024, 83 % of Australians aged 18‑45 owned a smartphone that could run high‑performance games. That figure climbed to 88 % in 2025, showing that mobile is no longer a niche.
Australia: By 2024, 83 % of Australians aged 18‑45 owned a smartphone that could run high‑performance games. That figure climbed to 88 % in 2025, showing that mobile is no longer a niche.